When Robyn Exton set out to produce HER, a social platform and dating app developed by females for gay and also bi-curious ladies, she discovered that the bulk (otherwise all) of the present dating sites around for either direct or homosexual people were predominantly created along withmen in thoughts.

” I presumed it was outrageous nobody had actually yet created a dating application that was made throughand also exclusively for gay or even bi-curious ladies,” she claims. “That’s exactly how everything kind of begun.”

HER was originally introduced as a pure play have a glimpse at the link dating app 2 years earlier under the neologism “Dattch.” Exton saw regarding 30 per-cent of individuals were actually in a relationship, however still would like to be actually kept up on what was taking place in their corresponding scenes. So after tweaks and also re-branding (Exton’s history resides in company consulting), and launches in the UK, Los Angeles, San Francisco, and also New York Metropolitan area, HER formally launched in Boston ma this previous weekend break. Depending on to Exton the Hub was actually a reasonable choice, as Boston ma was one of the leading urban areas routinely required.

” Our women do not meet for average of 10 times, thus there’s a muchlonger opportunity when they need to have to become conversing per other,” she says. “When you only have a photo of a skin you have nothing to speak about, so our profile pages utilize web content and local area occasions to aid girls meet eachother as well as speak.”

Exton adds witha laugh: “It’s received all the lesbians, and every little thing that hooks up the lesbian community [on the web]”

Once customers download and install the application, profiles are presented individually. Yet instead of just an account photo and also a swipe-left or even swipe-right user interface, the profiles include Instagram and Pinterest perceptiveness, witha number of images, private explanations, and also area social events “affixed” to an account. As soon as individuals “like” one another, messages could be delivered, and conversations may start. Also, the lesbian websites possesses a blog featuring a spread of lesbian way of life content that’s a mix of geo-specific topical write-ups and even more generalised filler (ie: “Lesbians and also their family pets”).

In cities where HER is live as well as including an energetic neighborhood of customers (she remains mother on customer amounts), Exton states the action has been extremely favorable from the LGBTQ area.

” I like that women appear as well as claim, ‘I possessed no tip if I was gay or straight. I was actually simply fascinated. As well as right now I’ve encountered a gal who I am actually courting, as well as I still do not know if I’m gay or even straight yet a minimum of there’s a community where I may do that and also be me,'” she states. “After that we’ve possessed folks getting married … showing tattoo designs they acquired, or even the kitty they met.”


Dan McCarthy is a Boston-based writer as well as and past editor in chief of DigBoston, whose work has shown up in The Boston Principle for Non-Profit Journalism (BINJ), BAD HABIT, The Boston Ma Entire World, Esquire, The Daily Creature, Thrillist, Quick Company, Pacific Standard, Leafly News, and muchmore.